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Senior Product Marketing

Zero Networks

Zero Networks

Marketing & Communications, Product
Tel Aviv-Yafo, Israel
Posted on Thursday, August 8, 2024

Senior Product Marketing

  • Product
  • Tel Aviv, Israel
  • Senior
  • Full-time

Description

Zero Networks, a cutting-edge network security solutions provider, is at an exciting time in its history and is growing fast! at Zero Networks, we cherish the spirit of friendship, growth, excellence, transparency, and perseverance.

As a Senior Product Marketing , you will work closely with product management, marketing, and sales. You will tune product positioning, messaging, content creation and sales enablement to meet local needs to achieve business and market success.

Responsibilities

  • Conduct in-depth market research to understand customer needs, industry trends, and competitive landscape.
  • Develop and maintain customer personas and segmentations to guide targeted marketing efforts.
  • Partner with the product management team to understand the product roadmap and plan new product launches
  • Develop and maintain product collateral, including datasheets, whitepapers, case studies, and presentations.
  • Coordinate with external agencies and partners as needed for campaign execution and market research.

Requirements

  • Experience from cybersecurity companies- must!
  • 5+ years of experience in product marketing
  • Strong understanding of cybersecurity concepts, trends, and industry dynamics.
  • Writer - Written communication is necessary to develop or tune extremely simple and clear messaging, collateral, tools and content for customers, partners & sales
  • Experience with market research, customer segmentation, and competitive analysis.
  • Proficiency in marketing tools and platforms, including CRM systems, marketing automation, and analytics tools.
  • Strong project management skills and the ability to manage multiple priorities in a fast-paced environment.
  • Writer - Written communication is necessary to develop or tune extremely simple and clear messaging, collateral, tools and content for customers, partners & sales
  • Bachelor’s degree – Advantage